Joe Russell

Product designer

Craft you can feel

I design products that solve problems, with a level of craft that users can feel. When a product feels right, the business impact is amplified.

Craft you can feel

I design products that solve problems, with a level of craft that users can feel. When a product feels right, the business impact is amplified.

Idea → product

I thrive in transforming ideas and concepts into fully realised apps, websites and services. I simplify complex problems and uncover solutions that end up feeling natural.

Idea → product

I thrive in transforming ideas and concepts into fully realised apps, websites and services. I simplify complex problems and uncover solutions that end up feeling natural.

A.I. native

I've effectively worked as a Design Engineer, using AI to prototype as well as commit code that's shipped to users. I've designed and shipped user-facing AI features and interfaces.

A.I. native

I've effectively worked as a Design Engineer, using AI to prototype as well as commit code that's shipped to users. I've designed and shipped user-facing AI features and interfaces.

End-to-end design

From research, workshopping and ideation, to user experience, visual and interaction design. My high-fidelity prototypes mean effective user testing and seamless developer collaboration, from start to finish.

End-to-end design

From research, workshopping and ideation, to user experience, visual and interaction design. My high-fidelity prototypes mean effective user testing and seamless developer collaboration, from start to finish.

Business success, happy users

I deliver intuitive and engaging user experiences that meet business goals and work for real people.

Business success, happy users

I deliver intuitive and engaging user experiences that meet business goals and work for real people.

12+ years experience

I have over a decade's experience working in cross functional teams and independently. I've successfully led projects, consulted and mentored others, in tech, marketing and agencies.

12+ years experience

I have over a decade's experience working in cross functional teams and independently. I've successfully led projects, consulted and mentored others, in tech, marketing and agencies.

Roles

Digital product design and consultancy. 2024 — Now

Digital product design and consultancy. 2024 — Now

Staff Product Designer at Blackfinch Group

Leading design of financial tech products and services. 2025 — Now

Staff Product Designer at Blackfinch Group

Leading design of financial tech products and services. 2025 — Now

2024—2025

Product Design Consultancy for Blackfinch Group (at Human interfaces)

Consulting on product design of financial tech products and services.
Details subject to NDA.

2024—2025

Product Design Consultancy for Blackfinch Group (at Human interfaces)

©

2026

Joe Russell, all rights reserved.

©

2026

Joe Russell, all rights reserved.